When customers ask what kind of digital marketing solutions we offer at Infusion121, the quickest and easiest answer we can give is “All of them.” We pride ourselves on providing our clients with a full-service array of solutions, from website design to mobile app development to search engine optimisation. By combining and integrating the talents of our entire team, we can deliver a solution that will help your brand hit every target you may have in mind.
The longer and more complicated answer to the question, though, is that we provide a different solution to every client we serve. Only by learning about your business can we tailor a solution that will meet your needs, and only by creating a customised solution can we accomplish our role as a digital media marketing company.
The Four Pillars of the Infusion121 Process
To tailor the perfect solution for every single client, Infusion121 follows a proven methodology with four different pillars. These pillars are Consultation, Discovery, Strategy, and Implementation.
Understanding the Variables
In digital marketing, there is no such thing as a one-size-fits-all solution. Simply put, there are too many variables at play to assume that what works for one business will work for the next. Each Infusion121 pillar described above has been designed to unearth the countless variables that make your company unique from every other brand on the market.
For instance, in the consultation session, we take the time to learn about your customers, target audience, your sales processes, and where you see your brand regarding its overall journey and evolution.
In the discovery phase, we evaluate the competition and look at industry market trends to build a general “do’s and don’ts” list.
For strategy, we combine everything we’ve learned about your business and your market, using it to create several drafts of a marketing strategy for you to review.
Finally, for implementation, we take an approved strategy and actualise it. That transformation doesn’t happen overnight, of course. If we’re building a website, we’ll get your feedback on it, improve it, test it, revise it, get your feedback again, and then launch it.
Simply put, our four-pillar process ensures that we aren’t rushing into anything without due consideration. Whether it’s a website, a mobile app, or a content writing campaign, you can trust that we have developed your campaign with time, care, and intense attention to detail. The result is a singular solution, painstakingly created for your brand and your brand alone. That is the solution our agency offers.